Model

Models wear and display clothes, accessories and other consumer goods and services in ways designed to promote sales. They may demonstrate new products and services at exhibitions, or pose in front of the public or cameras.

Models may perform the following tasks:

  • walk, dance or pose before audiences on mannequin catwalks to display clothing and accessories
  • pose in front of cameras wearing fashion clothing or promote products used for advertising in newspapers, magazines or on billboards
  • participate in commercials for television and cinema
  • demonstrate new products and services at manufacturers' exhibitions and industry trade shows
  • hand out pamphlets or samples of advertising products at exhibitions and shows.

Models may specialise in particular types of modelling such as editorial (publications), commercial (film, TV and photographs for commercial products) and mannequin or catwalk modelling. Models may also work in modelling and deportment schools as teachers.

Models may be required to work under hot, bright lights and model winter clothing in summer and vice versa.

Required Skills - Model

  • enjoy artistic and creative activities
  • dedication and patience
  • tall (not so important for TV, commercial and photographic work) with a well-balanced figure
  • well-proportioned facial features and clear skin
  • a well-groomed appearance
  • able to project a confident image and outgoing personality
  • good communication skills are essential in promotional work

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